Sr. Marketing Mananger - Retail Focus

PayJoy · Bogotá, Bogotá D.C.

On-site

Full-time

Senior

Digital Commerce and Marketing

Posted November 5, 2026

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AI Summary

PayJoy is seeking a Senior Retail Marketing Manager in Bogotá to drive in-store growth across its Colombian retail partner network. The role owns the point-of-sale marketing strategy and execution, including merchandising, trade activations, and co-marketing with retailers and OEMs, while leading a small team and balancing budget, compliance, and brand standards. It is a high-visibility position where the candidate directly connects regional strategy to customer acquisition and sell-out results.

Job Description

About PayJoy

PayJoy, a Public Benefit Corporation, is a mission-first credit provider dedicated to helping under-served customers in emerging markets to achieve financial stability and success. Our patented technology for secured credit provides an on-ramp for new customers to enter the credit system. Through PayJoy’s point-of-sale financing and card offerings, customers gain access to a modern quality of life. PayJoy’s credit also allows our customers to seize opportunities as micro-entrepreneurs, and acts as insurance for tough times. Through our cutting-edge machine learning, data science, and anti-fraud AI, we have served over 18 million customers as of 2025 while achieving solid profitability for sustainable growth.

This role

The Senior Retail Marketing Manager in Colombia will be responsible for driving PayJoy’s growth at the point of sale across our retail partner network in Colombia.

This role owns the in-store marketing strategy and its execution, including consumer journey, visibility, trade activations and partner co-marketing, to increase customer acquisition and sell-out efficiency.

Leading a small team and working closely with Sales, Partnerships, Risk and Regional Marketing, the role turns regional strategy into local results while keeping strict control of budget, compliance and brand standards.

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